Floriexpo announces strategic expansion of advisory board with leaders from Metro and PPC Flex
Floriexpo announces strategic expansion of advisory board with leaders from Metro and PPC Flex
Floriexpo, North America's largest business-to-business event dedicated exclusively to the floral industry, is proud to announce the appointment of two influential leaders to its esteemed Advisory Board: Benita Krampelj, head of floral category management at Metro, and Tatiana Castro, vice president of floral sales & corporate marketing, PPC Flex. The addition of these highly respected professionals will further enhance the Board’s diverse expertise, providing critical guidance on Floriexpo’s educational programs, exhibitor experience and strategic growth as the floral industry continues to