Mission Produce avocado packaging rebrand to appear on shelves in 2026
Mission Produce avocado packaging rebrand to appear on shelves in 2026
With the International Fresh Produce Association’s Global Produce & Floral Show as a springboard in mid-October, Mission Produce is launching redesigned packaging for its full line of bagged avocados. The company’s packaging for the “World Finest Avocados” are receiving the “World’s Finest Glow-up,” according to Mission Produce. The new bag design features bold graphics, use inspiration and shelf appeal that aligns with modern grocery trends, said Diana McClean, director of marketing and communications.