Mills Family Farms ramps up 'Wholeaves' interest
Mills Family Farms ramps up 'Wholeaves' interest
SALINAS, CA -- Though in its ninth year, the award-winning "Wholeaves" product line of Mills Family Farms, here, has much room for growth, say brothers Jim and Dave Mills, co-senior vice presidents of the company. Mills has spent much time refining the production process and concentrating its "Wholeaves marketing efforts on foodservice. The Arby's restaurant chain is an example of a national foodservice account that uses the "Wholeaves line. Its forays into retail are more recent in the line's history, but the line of nine- and 10-ounce retail bags of "Wholeaves promises to expand. The