Growth and opportunity in an evolving industry at Alexandra Farms
Growth and opportunity in an evolving industry at Alexandra Farms
For more than 60 years, the flower industry in Bogotá, Colombia, has empowered women to be independent, self-sufficient leaders in their communities and their homes. Before the 1960s, it was nearly unheard of that women could work anywhere other than at home, taking care of children and family, until agriculturalists realized the prime growing opportunities of the savannah's temperate climate. This development would forever change the lives of the local women and their communities. "When flower farms came around, women suddenly became the owners of their destiny," said Alexandra Farms