Happi Pear on track to become a top pear at Stemilt
Happi Pear on track to become a top pear at Stemilt
The return of a normal pear crop isn’t the only thing Stemilt is celebrating this season. This marks the third year that Stemilt has shipped small volumes of its new pear variety, Happi Pear, as part of its mission to innovate the category and remind consumers of their love for pears. While Happi Pear is still growing to commercial volume, Stemilt’s marketing director, Brianna Shales, said it’s positioned to become the company’s third pear variety by volume in the future. “The time to invest in the future of pears is now,” said Shales. “This season, we’re laser-focused on revitalizing the pear