Granny Smith apples set to shine in November and beyond
Granny Smith apples set to shine in November and beyond
Green means go for Stemilt’s Granny Smith apple season, with increased volumes positioning it for backing strong promotions this fall and throughout the entire season. Nielsen data reveals November as a critical opportunity for promotion, where retailers can capitalize on Granny Smith during a sales spike to keep momentum up throughout the holiday time frame. “November is Granny Smith’s time to shine,” said Stemilt Marketing Director Brianna Shales. “With all varieties coming back into stock, it’s important to recognize which ones can be a boost to the category during key times of the year