The Wholesale Florist & Florist Supplier Association recently convened its mid-year board of directors and committee meetings in San Antonio, TX, at The Westin Riverwalk. The multi-day gathering brought together association leaders to review progress across key initiatives, align on strategic goals and plan for WFFSA’s continued growth through 2026 and beyond. The meetings opened with sessions of the Marketing Committee and Education Committee. The Marketing Committee focused on membership growth strategies, a review of marketing performance over the past year and initiatives designed to

Instacart has partnered with WellTheory to address a critical gap in autoimmune care: access to nutritious, anti-inflammatory foods. The collaboration integrates Instacart Health Fresh Funds into WellTheory’s evidence-based care model, empowering members to purchase clinically recommended groceries to support healing and improve outcomes. Autoimmune patients often face significant barriers to accessing the right foods — from affordability and availability to the daily friction of turning dietary guidance into actionable shopping decisions. The new Instacart partnership supports WellTheory’s

In 2005, the year the National Mango Board was launched, the per capita consumption in the United States of what is often called the world’s most popular fruit was at a pedestrian 1.9 pounds per person. As NMB was recently celebrating its 20th anniversary, it proudly pointed out that the consumption level has almost doubled to 3.5 pounds per person. “There is still lots of opportunity for future growth,” NMB Executive Director Ramon Ojeda recently told The Produce News. He reasoned that a tracking survey sent to 1,000 homes on regular basis for the last dozen years reveals that only about one

Foster, a mid-Atlantic leader in refrigerated logistics and food distribution, named Casey Jarrard its vice president of sales. With over 25 years of experience in foodservice, retail, processing, ingredients and consumer brands, Jarrard joins at a pivotal moment as the company unveils its new cold storage solution at the Winston-Salem headquarters, designed to revolutionize the supply chain by connecting people and food faster, fresher, with fewer links and less waste.

Healthy Family Project announced the promotion of Amanda Keefer to vice president. In this expanded role, Keefer will lead overall strategy, operations, marketing and partnerships for the organization, which collaborates with health-conscious food brands and retailers to inspire healthier families while giving back to those in need. Keefer has been with Healthy Family Project for nearly 15 years, most recently serving as senior director of marketing and communications. During her tenure, she has played a key role in building the organization’s national campaigns, storytelling platforms, and

CalFlowers, one of the leading associations dedicated to promoting flower enjoyment and supporting the floral industry nationwide, has appointed Julie Ortiz and John Louie to its board of directors. Both will serve three-year terms and bring extensive experience and a shared commitment to strengthening the floral community. With more than 35 years in the agriculture industry, Julie Ortiz has built her career managing and growing a successful family-operated business. As production and sales manager at Joseph & Sons Inc., she oversees operations from field to customer, ensuring quality