Jessica Peri determined to continue family's onion-growing tradition
Jessica Peri determined to continue family's onion-growing tradition
One day several years ago, as she and her father sat talking, Jessica Peri posed a question. "I asked him what he was going to do when he retired," Ms. Peri recounted. "And he said he'd probably sell the company. It scared me -- I didn't want that to happen." At the time, she was a sophomore at the University of Nevada at Las Vegas, majoring in marketing. And with deep-rooted family pride, loyalty and determination factoring into her career decision, Jessica knew without a doubt the third-generation onion farm, Peri & Sons in Yerington, NV, was where she wanted to be. "All my projects during