The Herbal Garden looks to expand its reach through alliance with Fresh Connect
The Herbal Garden looks to expand its reach through alliance with Fresh Connect
The Herbal Garden in Wauconda, IL, and Fresh Connect in Chicago have signed an agreement whereby Fresh Connect will handle foodservice sales for The Herbal Garden. Acting as account representatives, Fresh Connect will represent The Herbal Garden to chain operators as well as distributors. "Andy Siegel and his group at Fresh Connect are not only going to strengthen our existing customer relations with their incredible foodservice sales outreach but also bring our name to the forefront of the culinary herb category," Jennie Giammasi, marketing manager of The Herbal Garden, said in a statement