Strawberry prices up as weather limits supply
Strawberry prices up as weather limits supply
The strawberry market rose several dollars per tray leading into the Valentine's Day holiday weekend and remained above $20 per flat the following week (Feb. 15-19) as demand exceeded supply. However, several days of dry weather in California and improving growing conditions in Florida should result in better supplies by the time the calendar turns to March. Fritz Koontz, owner of Beach Street Farms LLC in Watsonville, CA, told The Produce News Feb. 17 that the strong marketing conditions should remain for at least another week or so, "but I think there is a good chance we will see a flush in