United Natural Foods supports product personalization and transparency through GreenChoice
United Natural Foods supports product personalization and transparency through GreenChoice
United Natural Foods Inc. has partnered with GreenChoice, PBC, the food intelligence company, to expand its offering of healthy shelf labels and healthy shopping technology, providing independent retailers with plug and play options to improve personalization and transparency on the shelf. GreenChoice’s shelf tags and white-label app enable retailers to help its customers easily find foods that meet their health needs and lifestyle values, which is especially relevant as consumers continue to prioritize health, wellness and sustainability. “GreenChoice’s shelf labels not only help shoppers