Dole joins forces with Minecraft
Dole joins forces with Minecraft
Dole Food Co. announced a groundbreaking new partnership with Minecraft, the world’s most popular video game, to inspire healthier lifestyles through interactive play, education and fruit-fueled fun. Launching this month, the multi-phase global campaign marks the first time Dole will debut a marketing initiative simultaneously across North America and Europe. At the heart of this partnership is the shared vision of enabling all generations to be healthier. The campaign, called “Make the World a Healthier Place,” will run from October 2025 through March 2026 in the U.S., Canada, Germany, Italy