Sunkist Growers Inc. unveiled its newest packaging design to commemorate the Lunar New Year holiday, which begins Jan. 29, marking the Year of the Snake. The specially designed 10-pound cartons are versatile, holding Navel or Cara oranges, while the matching display bins can hold a variety of in-season citrus, including Pummelos, the perfect big impact purchase to celebrate festivities. As a time-honored tradition, citrus fruits are sacred in Lunar New Year celebrations, symbolizing good fortune, prosperity and health. To honor this important cultural occasion, Sunkist has created custom

Now is the time to not only get Pink Lady going at retail, but to start lining up promotions for the historical February promotional window. A recent Stemilt analysis of Nielsen data shows this key selling period has been overlooked in years past, and Stemilt has the color, crop and quality to support it in 2025. Retailers can continue the momentum from the variety’s volume growth over the past year while capitalizing on core apple sales growth with a vintage Pink Lady crop. “There’s a huge opportunity to create the same pull for Pink Lady apples in February as we’ve been seeing in the spring

For the nineth year in a row, Duda Farm Fresh Foods will run its Dip It 2 Win It promotion. Currently running through Feb. 7, the sweepstakes will highlight healthy gameday snacking designed to drive celery sales during peak football season while offering Dandy celery consumers a chance to win $1,000 grand prize along with weekly winnings. “We’ve continued to see an increase in engagement from our fan base with the snacking content we share in addition to offering a larger grand prize sum, which we have done the past two years,” said Nichole Towell, senior director of marketing and innovation

This holiday season, Bolthouse Fresh Foods is spreading joy with the launch of its festive Are You Reindeer Ready? social campaign, exclusively on Bolthouse Fresh Facebook and Instagram. Crafted to help kids feel connected to Santa’s reindeer, the campaign runs throughout December, inspiring families to make Bolthouse Fresh carrots a part of their holiday traditions, preparing everyone for Santa’s big night. “There’s something magical about the holiday season, and we’re thrilled to bring a bit of that spirit into homes everywhere,” said Karen White, vice president of marketing at Bolthouse

Sun Pacific has launched an extensive new Peel the Love marketing campaign for Cuties mandarins. “Our new marketing campaign is designed to drive shoppers to stores to buy Cuties and Peel the Love during key moments throughout the season,” said Sarah Deaton, director of marketing at Sun Pacific. “As our modern lives become more complex and just plain busier, finding things that fuel our days is more important than ever. Whether it’s spending simple moments with family, friends or taking time for yourself, Cuties invites you to become champions of taking a break, enjoy life’s simple pleasures

Dole Food Co. celebrated its 125th banana birthday in a big way during the recent 2024 Novant Health Charlotte Marathon. As part of its year-long 125th Banana-Versary, a celebration of 125 years in the banana business, the produce leader recruited 125 runners to participate in one of three events at the 2024 Novant Health Charlotte Marathon on Nov. 16. Dole, which operates its U.S. corporate office in Uptown Charlotte, partnered with Run Charlotte earlier in the year to become the Official Banana of the Charlotte Marathon as a way to salute its historic banana milestone as well as the research