Avocados From Mexico made its official debut at The National Restaurant Association Show to spotlight how fresh avocados are always good, easy to work with, and should be a staple on every menu. To bring the fruit’s versatility to life, the brand launched Guac Heaven at the show — a fresh, immersive experience that will inspire foodservice operators to see how fresh avocados can be infused in any type of cuisine. Avocados From Mexico hosted VIP culinary demos with its ambassadors, featuring celebrity chef Pati Jinich, an epic guacamole bar, a grab-and-go area that showcases how guacamole can

Colombia, a global supplier of Hass avocados, is currently at the peak of its traviesa season, a period that typically runs from April through August and can peak anytime between May and June. Currently during the peak of this season, the U.S. market can expect arrivals of more than 50 containers a week of avocados from Colombia and the volume will decrease gradually over the course of the season. The growth of the Colombia avocado market comes on the heels of continued year-over-year increases of double- and triple-digits and maturity of the Colombian growing regions. Currently, more than a

Hass avocados from Peru will be prime for selling to U.S. consumers in time for the 2024 backyard barbecue season. Customers of Index Fresh, a global avocado marketing and distribution company, can count on availability of the premium Peruvian harvest throughout summer with attractive fixed pricing available on fruit secured now as part of prebooked, season-long programs for retail and foodservice. “We anticipate opportunities for an abundance of Peruvian avocados entering the U.S. supply chain late this spring and throughout summer,” said Dalila Rivera, Index Fresh vice president of sourcing

Index Fresh kicked off its 2024 GEM season with an abundant crop poised to deliver quality and value to retailers and foodservice providers across North America. Gold-flecked GEM avocados will be available for a limited time from April to mid-July, presenting retailers the unique opportunity to merchandise both size and variety at shelf. In addition, Index Fresh has partnered with several California banners to bolster their locally grown programs and educate consumers on the buttery, nutty flavor profile and sustainable growing practices of the Californian GEM. “Index Fresh is about giving our

Avocados From Mexico is ready to turn this Cinco de Mayo into Cinco De Licious with an exciting national marketing program highlighting all the good taste and good times that avocados have to offer. As one of the biggest occasions for avocados and guacamole, Cinco de Mayo provides the perfect opportunity to make memories with delicious recipes featuring the always good fruit. The brand’s Cinco De Licious program — fueled by vibrant in-store displays, consumer savings, digital and social activations — was designed to provide recipe inspiration and meet the growing demand for avocados throughout

This year, 25 million households plan to celebrate Cinco de Mayo, and most plan to do so by going out, according to Numerator’s 2024 U.S. Annual Holiday Preview. Between restaurant dining and ordering delivery, the foodservice industry is expecting to serve at least 49 percent of Cinco celebrators. With Cinco de Mayo falling on a Sunday this year, restaurants can incorporate Cinco-themed dishes into their Sunday brunch. With all that in mind, Mission Produce is gearing up for the celebration.