IN THE TRENCHES: It may be time to re-evaluate your mission statement
IN THE TRENCHES: It may be time to re-evaluate your mission statement
Does your company have a mission statement? If so, what is it? What does it mean? More important, who knows about it? Normally, a company mission statement is supposed to describe what an organization does. It is accompanied by company goals, purpose and values. It is usually a very short sentence or paragraph. I browsed a good number of company web sites to see if they had a mission statement posted and what they included in it. Some had statements, some had visions and some had very little related to their company's purpose. There are many uniquely composed mission statements that have some