Uber Eats adds regional grocers
Uber Eats has new partnerships with Citarella, Rouses Markets, Town & Country, Wild Fork and Rosauers Supermarkets, bringing even more regional favorites onto the platform.
From gourmet markets to neighborhood staples, the company said these additions reflect Uber Eats’ ongoing commitment to connecting customers with both national and local grocery options — all delivered on-demand, at the tap of a button.
Mushroom Council debuts new campaign
The Mushroom Council announced a bold new marketing platform and tagline, “It’s Not Magic. It’s Mushrooms.,” aimed at attracting the next generation of mushroom shoppers and driving long-term category growth.
Developed with direct input from a marketing task force made up of mushroom industry leaders, the platform addresses a new target audience of emerging consumers: current light and medium mushroom shoppers whose profiles skew younger to Millennial and Gen Z. The goal is to move these consumers up the purchase-frequency ladder toward heavy mushroom shoppers.
Michael Ybarra joins IPC as foodservice promotion director – West
The Idaho Potato Commission has named Michael Ybarra as foodservice promotion director – West, following the retirement of longtime produce industry leader Armand Lobato.
United Exports to add seasoned veteran to drive OZblu growth
United Exports, the exclusive global marketer of OZblu blueberries, has announced that Doug Place will take up the position of global chief growth officer in early 2026.
USDA restricts PACA violators in California, Florida, Michigan and Virginia
The U.S. Department of Agriculture has imposed sanctions on four produce businesses for failing to meet contractual obligations to the sellers of produce they purchased and for failing to pay reparation awards issued under the Perishable Agricultural Commodities Act. These sanctions include suspending the businesses’ PACA licenses and barring the businesses’ principal operators from engaging in PACA-licensed business or other activities without USDA approval.
The following businesses and individuals are currently restricted from operating in the produce industry:
Wonderful Pistachios brings back fan-favorite Sweet Cinnamon for a limited time
Wonderful Pistachios announced the return of its fan-favorite No Shells Sweet Cinnamon flavor, available once again for a limited time this holiday season. Back by popular demand and available now in retailers across the U.S.
Mission showcases avocado, mango leadership at Fruit Attraction
Mission Produce Inc.'s global team from the United Kingdom, Europe, the U.S. and Peru will showcase its avocados and mangos at the Fruit Attraction Trade Show in Madrid, Spain, Sept. 30–Oct. 2.
Square 1 uses data analytics to help its retail partners
Continuous growth in the asparagus category has led Square One Farms to expand its procurement team, and to increase its investments in technology and data analytics to help its retail partners make more informed buying and promotional decisions.
Lange Farms growing its Peru footprint
Though Lange Farms is only expecting a slight increase in Peruvian asparagus volume this year, it is bullish on the future of Peru and expects to continue to grow its volume from that South American source of supply.