Habelman Bros. forms marketing pact with The Cranberry Network
Habelman Bros. forms marketing pact with The Cranberry Network
Habelman Bros. Co., a leading fresh cranberry grower and packer, has entered into a cranberry sales and marketing agreement with The Cranberry Network LLC, a Wisconsin-based sales and marketing company. "We are excited to be on our own and entering into this new arrangement with The Cranberry Network," Raymond J. Habelman, vice president of Habelman Bros. Co., said in a press release. "For a number of years, sales within the fresh cranberry category have been flat. However, we are confident that this category can be grown by keeping the best-quality cranberries on the shelf longer. Now is the