Church Brothers Farms launched a new campaign intended to highlight the company’s heritage, value pillars and capabilities with a simple yet powerful theme. Starting this week, “Our Roots Run Deep” will begin to appear in advertising, social media, the company website and in a new video featuring Founder and Chairman Steve Church as well as CEO Brian Church, Chief Operations Officer Jeff Church and Chief Performance Officer Chuck Church. An obvious reference to vegetables the company grows, “Our Roots Run Deep” also represents the story of Church Brothers Farms through supporting themes of

Side Delights is starting grilling season with grill-ready potato products and recipes as consumers continue to value meals at home — indoors and out. Grilling and BBQ season sizzles in the summer, kicking off on the Memorial Day holiday and lasting through Labor Day weekend. According to a recent study on top summer grilling trends, 92 percent of shoppers plan to grill between May and September, and 62 percent of shoppers will grill multiple nights per week during these months. This summer, more shoppers may search for grilling items in their grocery store aisles. Morgan Stanley reported that

The Idaho Potato Commission was declared the Grand Champion at the National Agri-Marketing Association’s award show held on April 26 in St. Louis, MO, for its public relations campaign Frites by Idaho. In February 2022 the French fry-scented perfume created a PR frenzy — selling out within hours and generating international publicity, including coverage on The Stephen Colbert Show, FOX News Sunday With Shannon Bream, Access Hollywood, The Kelly Clarkson Show and the BBC. Every year the biggest brands in agriculture and commodity groups submit their smartest and most creative marketing

G&R Farms, a third-generation Vidalia onion grower in southeast Georgia, partnered with the American Cornhole Organization. The promotion includes the Acing Summer Flavors cookbook and will culminate in an online showcase of athlete profiles at ACO’s Go the Distance Festival being held at the Field of Dreams in Dyersville, IA, in August. When asked about the partnership, Blake Dasher, CEO of G&R Farms, said, “Vidalia onions are an iconic flavor part of many summer and early fall dining occasions like backyard BBQs, picnics, everyday grilling, summer holidays and tailgating. When we thought

With warmer weather in the forecast, Litehouse is celebrating National Salad Month (May) with its latest Litehouse in the House campaign centered around salads — the unofficial food of the season according to 43 percent of consumers who say summer is the best time to eat salads. Litehouse said its dressings are as versatile as they are delicious. Summertime must-haves from Litehouse include Homestyle Ranch Dressing & Dip, Caesar Dressing and Coleslaw Dressing. Ahead of the official start of summer, the new Summertime Saladtime creative builds upon the brand’s Litehouse in the House campaign

Ocean Mist Farms, a leading grower and marketer of fresh artichokes in North America, launched its annual spring promotion conveying the health and nutrition benefits and accolades of its famous Gold Standard artichokes. The Gold Standard Giveaway will run through June 1, giving participants the opportunity to win one Grand Prize VISA gift card valued at $1,000 or one of five VISA gift cards valued at $100. With this promotion, Ocean Mist Farms is highlighting its artichoke expertise to ensure trade partners are aware of all that goes into the Gold Standard distinction, as well as shine a