International Fresh Produce Association, with the generosity of Global Produce & Floral Show exhibitors, has donated 226,227 pounds of fresh, quality produce and 30,000 pounds of flowers and plants to the local Orange County and Los Angeles Community. The annual show, which attracts exhibitors from across the produce and floral supply chain, has established partnerships with food banks in host cities. Second Harvest Food Bank of Orange County is a member of Feeding America. “We greatly value the partnerships we have with local organizations that help us to rescue and deliver produce, floral

Floriexpo, North America's largest business-to-business event dedicated exclusively to the floral industry, is proud to announce the appointment of two influential leaders to its esteemed Advisory Board: Benita Krampelj, head of floral category management at Metro, and Tatiana Castro, vice president of floral sales & corporate marketing, PPC Flex. The addition of these highly respected professionals will further enhance the Board’s diverse expertise, providing critical guidance on Floriexpo’s educational programs, exhibitor experience and strategic growth as the floral industry continues to

The Horticultural Trades Association continues to lead work to support and share member knowledge on the transition to a peat-free horticulture. A grower workshop, ‘Optimizing nutrition and nutrient delivery in peat-free crops’, was the latest in the HTA’s technical workshop program, aimed at helping growers with their peat-free journey, sharing both their challenges and successes. During the workshop, held in Cambridgeshire, one of the sessions examined the most common nutritional problems associated with peat-free production and the fertilizer options for addressing them. Attendees learnt

The American Floral Endowment has released a new video that highlights the organization’s long-standing commitment to strengthening and advancing the floral industry. With engaging visuals, the educational video illustrates how the floral community can come together to sustain growth through AFE’s programs, which have fueled progress for more than six decades. “This new video is more than just an explanation of AFE and what we do,” said David Garcia, president of Pete Garcia Co./Garcia Group and AFE chairman. “It’s an invitation to get involved and help us continue building a stronger, more

Alexandra Farms began as an experiment, an effort to grow cut flowers that combined the practicality of standard varieties, such as long vase life and durability for global transport, with the romance and character of traditional garden roses. What started as an unconventional idea in 2005 has since blossomed into a story of passion, perseverance, and beauty. The journey began on a modest two-hectare farm near Bogotá, Colombia, which was transformed into a hands-on laboratory for floral innovation. A small team of fifteen built a simple wooden and plastic greenhouse and learned, through trial

Decowraps, a leader in innovative floral packaging since 1999, today reaffirmed its commitment to supporting retailers and growers with its Accents container line and flexible packaging solutions for potted plants. As the industry landscape shifts, Decowraps is uniquely positioned to provide stability, scale and unmatched design expertise. Accents by Decowraps offers a comprehensive range of ceramics, glass, baskets, resins, woven and biodegradable containers, paired with the company’s well-known Fastwraps for potted plants. These products not only elevate the consumer experience but also